HOSPITALITY & RESTAURANT APPAREL PROGRAMS
One Program.
Front of House.
Back of House.
Every Location.
We have managed restaurant and hospitality apparel programs from our Denver facility since 1979.Uniforms, branded merchandise, and consumer activation programs — under one roof.
THE PROBLEM AT SCALE
Hospitality and restaurant operations do not have a uniform problem. They have a consistency problem that shows up every time a guest walks in.
Front-of-house staff are the brand. When the host is wearing a different shirt than the server, and the server is wearing a different color than the bar staff, the guest notices — even if they cannot articulate why. Across four locations, that inconsistency multiplies. A regional manager orders from one vendor. A general manager orders from another. By the time anew hire shows up for their first shift, nobody agrees on what the standard is.
The same problem applies to branded merchandise. A restaurant that sells its own tees and hats to guests is running a brand activation — whether they call it that or not. When that merchandise does not match the staff uniforms, the brand tells two different stories at the same time. One of them is wrong.
HOW WE SOLVE IT
One program. Staff uniforms, branded merchandise, and consumer activation — managed from our Denver facility.
Every location, every role, every guest-facing touch point — ordering from the same program, wearing the same standard,selling the same brand.
Front-of-house uniforms are sourced, decorated, and fulfilled in-house. Back-of-house shirts, aprons, and hats are part of the same program — one portal, one account, one logo file. When a location needs a new hire kit, it ships before day one.When a seasonal promotion calls for a branded tee program, we build it into the same system — screen-printed to match the brand standard, with table tents and supporting collateral if needed.
WHAT WE MANAGE
Every operational detail — under one roof.
— Front-of-house uniforms — management polos, branded wovens, and server shirts sourced and decorated in-house
— Back-of-house program — shirts, aprons, and hats decorated and fulfilled as part of the same centralized account
— Consumer-facing branded merchandise — tees, hats, and seasonal items screen-printed to brand standard and fulfilled in-house
— Brand activation programs — staff uniform tie-ins, table tents, and promotional merchandise coordinated as one program
— New hire kits assembled and shipped before day one — every location, every role
— One account. One logo file. One team managing the entire program.
PROGRAM WE’VE BUILT
A regional restaurant group. Four to six locations. Branded tee program tied to a weekly Friday staff promotion —front-of-house staff wore the design, table tents reinforced the message, and consumer shirts sold at the counter.Separately: a national microbrewery flagship in downtown Denver — weekly reorder program tied to new beer releases,custom screen-printed tees reflecting each release artwork, plus embroidered premium merchandise for their retail store.Program ran for years. Annual spend exceeded $100,000.
A national microbrewery flagship in downtown Denver came to us with a retail store, a restaurant floor, and a brand that needed to show up the same way in both.
The restaurant staff had uniforms. The retail store had branded merchandise. Neither program talked to the other. Newbeer releases brought new artwork — and a scramble to find a vendor who could turn custom screen-printed tees fastenough to hit the shelf before the release buzz faded.
We built a single account that covered everything. Custom screen-printed tees tied to each new beer release.Embroidered premium merchandise for the retail store — hats, polos, and jackets — ordered on a schedule the GM setonce and never revisited. Branded uniforms for the restaurant floor consistent with the retail program. One logo file. Onecall.
The program ran for years. Annual spend exceeded $100,000. Weekly reorders placed by the GM in under five minutes.
If your staff does not look consistent from the host stand to the bar, and your merchandise does not match your uniform — the brand is telling two different stories. We fix that.
1979
In business. Not a startup.
47 years managing apparel programs.
100%
Everything in-house.
Embroidery. DTF. Screen printing. Kitting. Fulfillment.
1
Relationship.
One account. One logo file. One team.